We focus on sustainable and high-quality products through our own imports, importers, and local growers. Our quality and environmental management system ensures that we meet our stakeholders' requirements.

In general, we have a very low level of waste at Aroma. In cases where we have raw ingredients in stock that, for various reasons, cannot be sold to our regular customers and/or at the regular price, we offer customers the chance to take part in our “Waste Fruit” project, where they can buy these items at a reduced price. We also collaborate with Maträtt, which makes use of produce with minor imperfections and ensures it ends up where it is truly needed.